Plus Ultra AG – watch-lovers (-freaks!?), -collectors and -traders and a source of inspiration. We are completely independent: not connected to any ...

Read more ...

brand; not connected to any dealer, influencer or magazine. So we can specialise on quality and not brand and we are focusing on watches that may surprise you and which you eventually have never seen before: watches as an object of art as Avant-Garde in Technology and / or Art in Design and / or Excellence in Execution. And at best a first of its kind with a place in horological-history & -relevance.

We are dedicated to the beautiful things and vintage watches, especially – yes, for sure you heard that sometimes this week, already. But this time it's different: We are the outsiders in the scene. We are dedicated to watches, that appear unusual, that are considered out-of-time; watches which are usually not in the center of attention; although they would deserve it; watches which are an especially endangered species: precious metal watches from the heydays of watchmaking and -designing, namely the era from 60s to late 80s. Preferably with integrated bracelets that alone contain more craftsmanship and art than most modern machine made watches and form a un-paralleled unity with the case. We love these watches, we care for them and we carry them over time -- Plus Ultra. When you have something that you don't want to or can not carry on, please let us know. We are interested.

Besides our love for mechanic timepieces, we are also enthusiastic for early electronic watches -- inventions that bridge both spheres: from mechanics to electronics, simply transcendental. Please see our blog for numerous articles regarding tuningfork-, quartz- and electric-movments.

Besides trading in watches we like, we also advise on such watches off the beaten path, consult aficionados and under some circumstances manage collections. We always look out for unusual and exceptional pieces and we create and manage portfolios of tangible assets (incl watches) as an un-correlated asset class for investors -- please let us know your goals, and we will let you know what makes sense for both of us.

Please see our philosophy for details, to understand what drives us and what touches our heart.


Latest Blog Posts

Top Tags

Our New Items

Piaget Shutter "La Captive" Travel- / PocketWatch
Shutter "La Captive" Travel- / PocketWatch
Citizen Super Deluxe: Citizens VFA, Very Fine Adjusted
Super Deluxe: Citizens VFA, Very Fine Adjusted
Piaget Sparkling Polo, Rectangular Icon w/ Factory-Set Diamonds
Sparkling Polo, Rectangular Icon w/ Factory-Set Diamonds
Piaget TwoTone-Gold Rectangular Ellipse, Backwinder, DoubleSigned: R.G. Kern, Manufacturer-Serviced
TwoTone-Gold Rectangular Ellipse, Backwinder, DoubleSigned: R.G. Kern, Manufacturer-Serviced
Vacheron Constantin Important Automatic: Royal Chronometer, cal1096 & Coin-Edge
Important Automatic: Royal Chronometer, cal1096 & Coin-Edge
Longines Delirium Feuille d’Or: Ultra-Thin Tank
Delirium Feuille d’Or: Ultra-Thin Tank
Piaget Beta21 Emperador: Andy Warhol-Dial, Heavy Palace-Decor, Limited
Beta21 Emperador: Andy Warhol-Dial, Heavy Palace-Decor, Limited
Longines Ultra-Quartz: Important Kybernetik in 18K
Ultra-Quartz: Important Kybernetik in 18K
IWC Important Electronic UFO: IWC Beta21 Pocketwatch, Ingenieur++
Important Electronic UFO: IWC Beta21 Pocketwatch, Ingenieur++
Universal Geneve UniSonic Sub: Electronic PoleRouter++ w/ Gay Freres-Bracelet, Tuningfork
UniSonic Sub: Electronic PoleRouter++ w/ Gay Freres-Bracelet, Tuningfork
Piaget Clutch- / Love-Letter-Pockewatch, Rare
Clutch- / Love-Letter-Pockewatch, Rare
Piaget Emperador Maximum Contrast: Onyx-Stone & Diamonds, Polo++
Emperador Maximum Contrast: Onyx-Stone & Diamonds, Polo++
Omega Rare Ladies Diamonds-DuoPlan, Backwinder
Rare Ladies Diamonds-DuoPlan, Backwinder
Vacheron Constantin Trench-Watch: Historical Calatrava w/ Raised Crystal, Outstanding
Trench-Watch: Historical Calatrava w/ Raised Crystal, Outstanding
Omega Ultra-Thin Tank SlimLine, Manufacturer-Serviced, Extra-Plat Brick, cal540
Ultra-Thin Tank SlimLine, Manufacturer-Serviced, Extra-Plat Brick, cal540
Seiko GoldFeather Pre-Credor: UltraThin Rare & Important
GoldFeather Pre-Credor: UltraThin Rare & Important
Piaget Protocole Wall-Clock: Dealer / Jeweler, Rare & Heavy
Protocole Wall-Clock: Dealer / Jeweler, Rare & Heavy
Citizen Officially Certified Chronometer: Important COSC
Officially Certified Chronometer: Important COSC
Patek Philippe Nautillipse TwoTone: Rare 80s Finest Ellipse X Nautilus
Nautillipse TwoTone: Rare 80s Finest Ellipse X Nautilus
Jaeger LeCoultre Royal Chronometre MasterMariner: TwoTone-Blue SectorDial, rare cal906
Royal Chronometre MasterMariner: TwoTone-Blue SectorDial, rare cal906
Bulova Accutron: Important Electronic Pioneer, Pre-SpaceView Tuningfork
Accutron: Important Electronic Pioneer, Pre-SpaceView Tuningfork
Patek Philippe Nautilus X Ellipse: Nautillipse, Rare TwoTone Genta, Factory-Serviced
Nautilus X Ellipse: Nautillipse, Rare TwoTone Genta, Factory-Serviced
Citizen Leopard SuperBeat: 5Hz-HiBeat Superior Automat
Leopard SuperBeat: 5Hz-HiBeat Superior Automat
Piaget X Salvador Dali: Onyx-Stone & Artist-Coin, Factory-Serviced, Rare Limited Edition
X Salvador Dali: Onyx-Stone & Artist-Coin, Factory-Serviced, Rare Limited Edition
Piaget Palace-Decor Disco Volante Pocketwatch, Serviced
Palace-Decor Disco Volante Pocketwatch, Serviced
Eterna Matic Golfer: Beyer-DoubleSigned Automatic for the Pocket, Centenaire
Matic Golfer: Beyer-DoubleSigned Automatic for the Pocket, Centenaire
Piaget Emperador: Ponti Gennari Monochrome Birch-Finish / Palace-Decor, Rare Polo-Predecessor
Emperador: Ponti Gennari Monochrome Birch-Finish / Palace-Decor, Rare Polo-Predecessor
Bulova Accutron: Electronic Pioneer & Classic, Rare 18K
Accutron: Electronic Pioneer & Classic, Rare 18K
Audemars Piguet Automatic Classic Crosshair-Calatrava, Important & Turler-DoubleSigned, cal2499
Automatic Classic Crosshair-Calatrava, Important & Turler-DoubleSigned, cal2499
Rolex Cellini Hobnail-Midas, Clous-de-Paris Bracelet
Cellini Hobnail-Midas, Clous-de-Paris Bracelet
Jaeger LeCoultre Colani-Atmos "Moderne", Factory-Serviced
Colani-Atmos "Moderne", Factory-Serviced
Patek Philippe PocketSun: Minute-Repeater, Salmone & Enamel & Breguet-Nums, DoubleSigned: Baltimore
PocketSun: Minute-Repeater, Salmone & Enamel & Breguet-Nums, DoubleSigned: Baltimore
Patek Philippe Flamme: Ladies Diamonds-Fire & Integrated Bracelet-Flame
Flamme: Ladies Diamonds-Fire & Integrated Bracelet-Flame
Citizen Ultra-Thin Quartz: WorldRecord 1mm, Rare & Important
Ultra-Thin Quartz: WorldRecord 1mm, Rare & Important